Kalle Lasn was in a supermarket parking lot one afternoon when he had an experie

Kalle Lasn was in a supermarket parking lot one afternoon when he had an experie

题型:不详难度:来源:
Kalle Lasn was in a supermarket parking lot one afternoon when he had an experience that changed his life.In order to shop at the store, he needed to put money into the shopping cart to use it.Annoyed that he had to "pay to shop," Lasn jammed the coin into the cart so that it wouldn"t work.It was an act of rebellion—the first of many—for Lasn.
Born in Estonia, Kalle Lasn moved to Australia as a young man and then later to Japan, where he founded a marketing research firm in Tokyo.Eventually, Lasn moved to Canada and for several years produced documentaries (纪录片) for public television.In the late 1980s, Lasn made an advertisement that spoke out against the logging industry and the deforestation going on in the Pacific Northwest.When he tried to show his ad on TV, though, no station in this area would give him airtime.In response, Lasn and a colleague founded Adbusters Media Foundation, a company for the "Human right to communicate.
Adbusters produces magazine, newspaper, and TV ads with a social message.Many use humor and irony to make their points: In one, for example, a man chain smokes a brand of cigarettes called "Hope".In another, a child is dressed in an outfit used in fast-food ads.Next to the child is a note from its mother telling the restaurant to leave her child alone.
Adbusters also has a magazine and a web site, the Culture Jammers Network, whose members include students, artists, and activists as well as educators and businesspeople interested in social change.Many of these "culture jammers" are working to raise awareness about different social issues by hosting events like "Buy Nothing Day" , " No Car Day" and "TV Turnoff Week" .Lasn and his partners hope these events will encourage people to think about questions such as;
·What kinds of things are we being encouraged to buy by the media?
·Should cars be our primary means of transportation?
·How are television and radio being used now? How could we be using them?
Some culture jammers are using other methods to challenge how people think.Some pretend to be shoppers.They move items in stores from one shelf to another making it difficult for people to find things easily.Other culture jammers break into large company well sites and jam them so that they become unusable.The goal in both cases ia to prevent "Business as usual" and to gel people to ask themselves questions such as "Why am I shopping here?" or "Why should I buy this product?"
Lasn and members of the Culture Jammers Network want to make people aware of social issues, but they also believe it"s important to think of solutions, too."A lot of people tell you everything that"s wrong but they never say much about how to fix these problems," says Lasn."But there is plenty we can do.If you start despairing, you have lost everything."
Though many TV stations still won"t show Adbusters" " uncommercials" , some cable TV stations have started to.People all over the world have joined the Culture Jammers Network and are doing their part to promote social change.
小题1:What does the underlined word "rebellion" in Paragraph 1 most probably mean?
A.argumentB.violence
C.oppositionD.protection
小题2:What"s the main point of the ad for "Hope" cigarettes?
A.Smoking can help to remove your worries and make you hopeful.
B.Hopefully, the bad taste of the cigarette can help you to quit smoking.
C.You are hopeless at abandoning the habit of smoking.
D.Smoking can ruin you if you are hopelessly addicted to it.
小题3:Some culture jammers break into websites in order to ________.
A.ask people to be thoughtful consumers.
B.help make the companies better known.
C.encourage people to think less and buy less
D.challenge how people react to sudden changes
小题4:It can be inferred from the passage ________.
A.Adbusters Media Foundation was founded to fight against deforestation
B.More and more people will know about and even become culture jammers
C.The Culture Jammers Network is made up of annoying trouble makers
D.People can see some of Adbusters ads on TV stations
小题5:Which of the following best describes what Lasn has done?
A.One step at a time.
B.We can and must change the world.
C.Accept what you can"t change.
D.Everyone deserves a second chance.

答案

小题1:C
小题2:D
小题3:A
小题4:B
小题5:B
解析

试题分析:
小题1:C 推理题。根据Annoyed that he had to "pay to shop," Lasn jammed the coin into the cart so that it wouldn"t work.It was an act of rebellion—the first of many—for Lasn.说明他对于这种要求很生气,所以就在里面塞上东西让它无法起作用,说明这是一种强烈的反对希望,故该词应该指反对的意思,故C正确。
小题2:D 推理题。根据第三段In one, for example, a man chain smokes a brand of cigarettes called "Hope".利用这个广告是想告诉人们如果吸烟上瘾,会毁掉自己的一生。故D正确。
小题3:A 推理题。根据倒数第三段Other culture jammers break into large company well sites and jam them so that they become unusable.说明他们这样做的目的是为了让人们理性消费,故A正确。
小题4:B 推理题。根据文章最后两行People all over the world have joined the Culture Jammers Network and are doing their part to promote social change.说明现在的人们慢慢第对于这种行为有了更多的了解,越来越多的人加入了进来。故B正确。
小题5:.主旨大意题。Lasn他们所做的事情是想改变我们这个世界的现状,让人们对于自己的行为更理性,更加合理化。
点评:文章介绍了the Culture Jammers以及这些人的很多不同的行为。本文较难,要求考生阅读时结合语境,仔细推敲,48,49难度较大。
举一反三
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This is the watch that vividly displays 120 of your favorite digital photographs.You can download digital photographs to the watch.The watch can be viewed in the Photo Album mode (模式) or digital mode (time and date view).A six-hour charge provides up to 10 days of use.
小题1:What’s the purpose of this passage?
A.To advertise some goods.
B.To compare some goods.
C.To teach how to operate the items.
D.To show how fashionable the items are.
小题2:What do Item 78431 and Item 78098 have in common according to this passage?
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小题3:If you’re a movie fan, you probably show strong interest in ________.
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小题4:Which of the following is TRUE according to the passage?
A.In fact, Item 78098 cannot tell time.
B.Item 77918 works as a DVD player.
C.In a way, Item 77281 is user-friendly.
D All the items include rechargeable batteries.
题型:不详难度:| 查看答案
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Published by Conde Nast Publications Inc., Self is a handbook devoted to women’s overall physical and mental health. Every issue contains usable articles such as “Style Lab”, in which wearable clothes are mixed and matched on non-models and the “Eat-Right Road Map”, with tips on how to eat properly.
Cover Price: $ 35.86
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In Style is a guide to the lives and lifestyles of the world’s famous people. The magazine covers the choices people make about their homes, their clothes and their free time activities. With photos and articles, it opens a door to these people’s homes, families, parties and weddings, offering ideas about beauty, fitness and in general, lifestyles. Publisher: The Time Inc. Magazine Company.
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This magazine is designed for leaders in the field of information engineering including top managers and professionals in the computer, business, design and education industries. Published by Conde Nast Publications Inc., Wired often carries articles on how technology changes people’s lives.
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小题1:Which of the following magazines is published monthly?
A.DiscoverB.SelfC.In Style D.Wired
小题2:Which two following magazines are published by the same publisher?
A.Wired and In Style   B.Discover and In Style
C.Self and Discover    D.Self and Wired
43.Which magazine offers the biggest price cut?
A.In Style    B.Wired    C.Discover     D.Self
小题3:Those who are interested in management and the use of high technology would probably choose ________ .
A.In StyleB.SelfC.WiredD.Discover
小题4:The “Style Lab” in Self provides readers with articles which________.
A.offer advice to ordinary women on clothes
B.show how a woman can become famous
C.introduce places with the best food
D.discuss ways of training models

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Welcome to one of the largest collections of  footwear(鞋类)in the world that will make you green with envy. Here at the Footwear Museum you can see exhibits(展品)from all over the world. You can find out about shoes worn by everyone from the Ancient Egyptians to pop stars.
Room 1
The celebrity(名人)footwear section is probably the most popular in the entire museum. Started in the 1950s there is a wide variety of shoes and boots belonging to everyone from queens and presidents to pop stars and actors! Most visitors find the celebrities’ choice of footwear extremely interesting.
Room 2
Most of our visitors are amazed
—and shocked— by the collection of “special purpose”shoes on  exhibition here at the Museum of Footwear. For example, there are Chinese shoes made of silk, that were worn by women to tie their feet firmly to prevent them from growing too much!
Room 3
As well as shoes and boots the museum also exhibits shoe-shaped objects. The variety is unbelievable. For example, there is a metal lamp that resembles a pair of shoes, and Greek wine bottles that like legs!
The footwear Library
People come from all over the world to study in our excellent footwear library. Designers and researchers come here to look up information on anything and everything related to the subject of footwear.
小题1:Where would you find a famous singer’s shoes?
A.Room1.B.Room 2.C.Room 3D.The footwear Library
小题2:All exhibits in each room ________________  .
A.share the same themeB.have the same shape
C.are made of the same materialD.belong to the same social class
小题3:Which of the following is true according to the text?
A.The oldest exhibits in Room 1 were made in the 1950s.
B.Room 2 is the most visited place in the museum.
C.Room 3 has a richer variety of exhibits than the other two.
D.Researchers come to the Footwear Library for data.
小题4:The purpose of the text is to get more people to __________________.
A.do researchB.design shoes
C.visit the museumD.follow celebrities

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Wisconsin Historical Museum
30 N. Carroll Street on Madison"s Capitol Square
Discover Wisconsin"s history and culture on four floors of exhibits. Open for public programs. Admission is free.
Open Tuesday through Saturday, 9:00 am -- 4:00 pm.
(608) 264-6555  www.wisconsinhistory.org/museum
Swiss Historical Village
612 Seventh Ave., New Glarus
The Swiss Historical Village offers a beautiful look at pioneer life in America"s heartland. 14 buildings in the village give a full picture of everyday life in the nineteenth-century Midwest.
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Artisan Gallery(画廊) & Creamery Café(咖啡馆)
6858 Paoli Rd., Paoli, WI
One of the largest collections of fine arts in Wisconsin. Over 5000 sp. ft. of exhibition space in a historic creamery. While visiting enjoy a wonderfully prepared lunch at our café overlooking the Sugar River. Just minutes from Madison!
Gallery open Tue. –Sun., 10:00 am—5:00 pm.
Café open Wed. –Sat., 11:00 am –3:00 pm.
Sun. brunch with wine, 10:00—3:00 pm.
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Christopher Columbus Museum
239 Whitney St., Columbus
World-class exhibit –2000 quality souvenirs(纪念品) marking Chicago"s 1893 World Columbian Exhibition. Tour buses are always welcome.
Open daily, 8:15 am – 4:00 pm.
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小题1:Which of the following is on Capitol Square?
A.Wisconsin Historical Museum.
B.Swiss Historical Village.
C.Artisan Gallery & Creamery Café.
D.Christopher Columbus Museum.
小题2:Where can you go for a visit on Monday?
A.Wisconsin Historical Museum.
B.Swiss Historical Village.
C.Artisan Gallery & Creamery café.
D.Christopher Columbus Museum.
小题3:Where can visitors have lunch?
A.AtWisconsin Historical Museum.
B.At Swiss Historical Village.
C.At Artisan Gallery & Creamery Café.
D.At Christopher Columbus Museum.
小题4:We learn from the text that ________.
A.Swiss Historical Village is open for half a year
B.Christopher Columbus Museum overlooks(俯视) a river
C.Tickets are needed for Wisconsin Historical Museum
D.Artisan Gallery & Creamery Café are open daily for 4 hours

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Tell our story, make your mark
Havering is one of London’s largest towns. It is a place of contrasts, from the shopping and nightlife of Romford to the cultural quarter of Hornchurch; from the industrial Thames riverside in Rainham to the ambitious regeneration(复兴) project in Harold Hill. The London Borough of Havering has a great story to tell, and we’re looking for the right people to tell it.
Campaigns and Marketing Manager
A creative strategist(战略家) is needed to plan and deliver campaigns that change behaviour across the town and form Havering’s reputation beyond its borders.
Media Manager
An experienced professional is required, who fully understands how the news media works and works well under pressure. You will manage a team of three, as well as our media message.
Communications Business Manager
As a senior member of the communications team, you will be part salesperson and part business strategist, with wide-ranging power to increase our commercial potential as much as possible and save taxpayers’ money.
Senior Media Officers
Two experienced persons are needed to turn the stories that we talk about into the stories that everyone is talking about.
Community Newspaper Journalist (12month contract at the beginning)
Our community newspaper, Living, is being expanded as an energetic publication once every two weeks. We need an editor and a journalist or writer who produces brilliant copy, even against the tightest deadlines.
Pay & grading award are yet to be decided for all posts.
Full details are available on our website. For an informal conversation about these positions, please contact Mark Leech, Head of Communications, by calling 01708 434373.
Any disabled applicants, meeting the necessary standards set out in the profile(简介) for a job, will be guaranteed an interview.
Please apply online via the Council"s website at www.havering.gov.uk or contact the Recruitment Team at 01708 433039.
Closing date for completed applications is Friday, 18th April 2008.
Interviews will be scheduled for the week beginning 28th April 2008.
小题1:Havering is in need of high-level personnel ________.
A.to tell storiesB.to make it known
C.to understand how news media worksD.to plan and deliver campaigns
小题2:The underlined word “contrasts” in the first paragraph means_______. 
A.differencesB.similaritiesC.interestsD.achievement
小题3:_________ has to be a salesperson, drawing business plans at the same time.
A.Community Newspaper Journalist
B.Senior Media Officers
C.Campaigns and Marketing Manager
D.Communications Business Manager
小题4:We can learn from the passage that _________.
A.disabled applicants will be guaranteed an interview
B.all the applicants will be interviewed on 28th April 2008
C.applicants should hand in the application forms before 18th April 2008
D.applicants can talk with Mark Leech about the position on the website

题型:不详难度:| 查看答案
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