阅读理解。 Advertising gives useful information about which products to buy. But
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Advertising gives useful information about which products to buy. But modern advertising gives more
than news 1 products and services .Today"s advertisements, or ads, try to get consumers to buy certain brands .Writers of advertising are so skillful 2 they can sometimes persuade a consumer _3_(wear) a
certain kind of clothing, eat a special kind of cereal (麦片) ,or see a movie. Consumers might never even want a product if they did not see or hear advertisements for it.
For example, you probably do not need the _4_(new) cereal in the supermarket. There are probably
many cereal brands on your kitchen shelves. You may not have space on your shelf for _5_. But if you
see ads about a new cereal that is your extra - tasty and has a free prize in the box, you may want _6 .
Advertising must get attention. To be 7 (effect), it must be exciting, entertaining, or provide some
pleasure. The secret of writing good advertising copy is to offer _8 good idea as well as a product. The
idea is _9 the advertisement is really selling. One example is an ad that says eating
a certain cereal will
make a person do well in sports. That cereal brand may sell better if consumers think it _10_ (offer) strength and energy.
答案
6. it 7.effective 8. a 9.what 10.offers
举一反三
to write or call our friends every day. It does mean, however, that we 2 care enough about our friends
to find out how they are doing from time to time.
People have different habits about keeping in touch with others. Some like to call their friends,
sometimes many times 3 a day. Others prefer to e-mail their friends. Still 4 prefer writing letters so
that they can include photos or interesting articles 5 the envelopes along with their letters. Some even
write postcards while they are on vacation 6 send them to friends.
Every kind of communication is important. It is 7 important what kind of call we make or letter we
send. 8 is important is that we let others know we care about them.
technology, e-mail, social networking and online video games, information is meant to be 1 . Solitude can
be hard to discover 2 it has been given up. In this respect, new
technologies have 3 our culture.
The desire to be connected has brought solitude to a(n) 4 as we"ve known it. People have become
so 5 in the world of networks and connections that one can often be contacted 6 they"d rather not be.
Today we can talk, text, e-mail, chat and blog (写博客), not only from our 7 , but from our mobile phones as well.
Most developed nations have become 8 on digital technology simply because they"ve grown
accustomed to it, and at this point not 9 it would make them an outsider. 10 , many jobs and careers
require people to be 11 . From this point of view, technology has changed the culture of work. Being
reachable might feel like a 12 to those who may not want to be able to be contacted at all times.
I suppose the positive side is that solitude is still possible for anyone who 13 wants it. Computers
can be shut 14 and mobile phones can be turned off. The ability to be "connected"and " on"has many
15 , as well as disadvantages. Travelers have ended up 16 on mountains, and mobile phones have
saved countless lives. They can also make people feel 17 and forced to answer unwanted calls or 18
to unwanted texts.
Attitudes towards our connectedness as a society 19 across generations. Some find today"s
technology a gift. Others consider it a curse. Regardless of anyone"s view on the subject, it"s hard to
imagine what life would be like 20 daily advancements in technology.
| ( )1. A. updated ( )2. A. though ( )3. A. respected ( )4. A. edge ( )5. A. sensitive ( )6. A. even if ( )7. A. media ( )8. A. bent ( )9. A. finding ( )10. A. Also ( )11. A. connected ( )12. A. pleasure ( )13. A. slightly ( )14. A. out ( )15. A. aspects ( )16. A. hidden ( )17. A. trapped ( )18. A. turn ( )19. A. vary ( )20. A. beyond | B. received B. until B. shaped B. stage B. intelligent B. only if B. computers B. hard B. using B. Instead B. trained B. benefit B. hardly B. down B. weaknesses B. lost B. excited B. submit B. arise B. within | C. shared C. once C. ignored C. end C. considerate C. as if C. databases C. keen C. protecting C. Otherwise C. recommended C. burden C. merely C. up C. advantages C. relaxed C. confused C. object C. spread C. despite | D. collected D. before D. preserved D. balance D. reachable D. if only D. monitors D. dependent D. changing D. Somehow D. interested D. disappointment D. really D. in D. exceptions D. deserted D. amused D. reply D. exist D. without |
| 阅读理解。 | |||
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| 1. According to the survey, people left alone on a desert island would most want their________. | |||
| A. MP3 player B. dog C. spouse/ partner D. celebrity | |||
| 2. Which of the following is true about George Clooney? | |||
| A. He has been trained in wilderness survival. B. He may not be able to help you survive. C. He does not think Roseane is beautiful. D. He is the choice of most South African women. | |||
| 3. The survey results are analyzed in terms of the respondents" __________. | |||
| A. sex, age and nationality B. race, nationality and sex C. marriage, age and race D. age, sex and marriage | |||
| 阅读理解。 | |||
| Franz Kafka wrote that "a book must be the ax (斧子) for the frozen sea inside us. "I once shared this sentence with a class of seventh graders, and it didn"t seem to require any explanation. We"d just finished John Steinbeck"s novel Of Mice and Men. When we read the end together out loud in class, my toughest boy, a star basketball player, wept a little, and so did I. "Are you crying?" one girl asked, as she got out of her chair to take a closer look. "I am," I told her, "and the funny thing is I"ve read it many times." But they understood. When George shoots Lennie, the tragedy is that we realize it was always going to happen. In my 14 years of teaching in a New York City public middle school, I"ve taught kids with imprisoned parents, abusive parents, irresponsible parents; kids who are parents themselves; kids who are homeless; kids who grew up in violent neighborhoods. They understand, more than I ever will, the novel"s terrible logic-the giving way of dreams to fate (命运). For the last seven years, I have worked as a reading enrichment teacher, reading classic works of literature with small groups of students from grades six to eight. I originally proposed this idea to my headmaster after learning that a former excellent student of mine had transferred out of a selective high school-one that often attracts the literary-minded children of Manhattan"s upper classes-into a less competitive setting. The daughter of immigrants, with a father in prison, she perhaps felt uncomfortable with her new classmates. I thought additional "cultural capital" could help students like her develop better in high school, where they would unavoidably meet, perhaps for the first time, students who came from homes lined with bookshelves, whose parents had earned Ph. D."s. Along with Of Mice and Men, my groups read: Sounder, The Red Pony, Lord of the Flies, Romeo and Juliet and Macbeth. The students didn"t always read from the expected point of view. About The Red Pony, one student said, "it"s about being a man, it"s about manliness. "I had never before seen the parallels between Scarface and Macbeth, nor had I heard Lady Macbeth"s soliloquies (独白) read as raps (说唱), but both made sense; the interpretations were playful, but serious. Once introduced to Steinbeck"s writing, one boy went on to read The Grapes of Wrath and told me repeatedly how amazing it was that "all these people hate each other, and they"re all white." His historical view was broadening, his sense of his own country deepening. Year after year, former students visited and told me how prepared they had felt in their first year in college as a result of the classes. Year after year, however, we are increasing the number of practice tests. We are trying to teach students to read increasingly complex texts, not for emotional punch (碰撞) but for text complexity. Yet, we cannot enrich (充实) the minds of our students by testing them on texts that ignore their hearts. We are teaching them that words do not amaze but confuse. We may succeed in raising test scores, but we will fail to teach them that reading can be transformative and that it belongs to them. | |||
| 1. The underlined words in Paragraph 1 probably mean that a book helps to ______. | |||
| A. realize our dreams B. give support to our life C. smooth away difficulties D. awake our emotions | |||
| 2. Why were the students able to understand the novel Of Mice and Men? | |||
| A. Because they spent much time reading it. B. Because they had read the novel before. C. Because they came from a public school. D. Because they had similar life experiences. | |||
| 3. The girl left the selective high school possibly because_______. | |||
| A. she was a literary-minded girl B. her parents were immigrants C. she couldn"t fit in with her class D. her father was then in prison | |||
| 4. To the author"s surprise, the students read the novels_______. | |||
| A. creatively B. passively C. repeatedly D. carelessly | |||
| 5. The author writes the passage mainly to_______. | |||
| A. introduce classic works of literature B. advocate teaching literature to touch the heart C. argue for equality among high school students D. defend the current testing system | |||
| 阅读表达。 阅读下面的短文,根据短文后的要求答题。 | |||
| [1] Is the supermarket a place where you listen to music while dragging your feet into it ? Despite the music , supermarket shopping can be interesting . After all , once you"ve chosen those tasty foods , you get to eat them . Before you seize a shopping cart and head for the shopping areas , check out these tips for smart and healthy supermarket shopping. [2]You can go to a supermarket almost anytime you want-many are open 24 hours . Choosing for your food shopping can help you shop smarter . [3]Don"t shop when you"re hungry If your stomach is empty when you enter the store , you"ll be crazy when you see all those tasty treats . Eat a healthy meal before you go to the supermarket. [4]Pick the best supermarket for you If you have a choice on where to shop , think about the kinds of things that you want the store to have . A salad bar? A great seafood department of bakery? Choose a supermarket that can make your shopping convenient and easy . And once you"ve found a store you like , stick with it . Knowing where to find the things you want in the store will help you find them faster. [5]Shop during off-peak times Did you ever get stuck behind a person pushing the cart slowly in front of you because the store was so crowded? Try to avoid stores when they"re likely to be the busiest-after work hours (weekdays between 5 pm and 7 pm ) and weekend mornings , for example . The best time to shop is very early in the morning or on a popular TV ni  ght-you can set your VCR, do your shopping , and watch the shows later. | |||
| 1. What does the passage mainly tell us ?(no more than 6 words) 2. Why do you avoid the peak times when shopping ? (no more than 6 words) 3. Complete the following sentence with words from paragraph 3. (no more than 3 words) You"d better not when you feel very hungry. 4. Fill in the blank in Paragraph 2 with proper words . (no more than 5 words) 5. What does the word "them" (Line 5, Paragraph 4) probably refer to ? (no more than 4 words) |