It has been found that less than one shopper in five makes a complete shopping
题型：不详难度：来源：
It has been found that less than one shopper in five makes a complete shopping list before going to the store. The reason for this is that seven out of ten of today’s purchases(购买) are decided in the store, where the shoppers tend toward impulse(冲动) buying. Buying groceries on impulse had risen for the past forty years, and this rise has coincided(巧合) with the growth of self-service shopping. However, in grocery stores where clerks wait on customers there is much less impulse buying. It is hard for people to buy on impulse if they have to address a clerk.
Psychologists have joined forces with merchandising(商品) experts. It is their job to persuade people to buy products which they may not need or even want until they see them attractively presented. It was discovered by the psychologists that shoppers want help in their purchases. Having so many choices confuses them, and they prefer the package that attracts them. Therefore, it is now more usual for food packers to pay attention to their package design. Attraction depends heavily on the position of the product on the shelf, however. Thus, persuading the shopper to buy is easier if the product is located at eye-level.
小题1:According to the information in the first paragraph, ______ make a complete list.| A．only five shoppers | B．less than twenty percent of the shoppers | | C．only ten percent of the shoppers | D．not even five percent of the shoppers |
小题2:The reason for the above mentioned phenomenon is that _______.| A．people have difficulty making up their mind before going shopping | | B．people don’t know what is available in the store | | C．people tend to decide on buying products when they see them | | D．people are easily deceived(欺骗) by the attractive products |
小题3:In grocery stores where customers are served there is less impulse shopping. This may be because ________.| A．the clerks ignore the customers | | B．the clerks are too eager to serve the customers | | C．the stores have to send the shopper’s purchases to his house | | D．customers hesitate to ask for help if they haven’t decided what to buy |
小题4:Shoppers tend to buy the products put on _______.| A．the top shelf | B．the bottom shelf | | C．the shelf which people can see easily | D．the shelf where there is less confusion |
小题5:Which of the following might be the best title for this passage?| A．Psychologists and Merchandising Experts. | B．Impulse Buying. | | C．The more Products the More Confusion. | D．Self-service Shopping. |
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答案
小题1:B
小题1:C
小题1:D
小题1:C
小题1:B |
解析
| 略 |
举一反三
As the big weekend approaches, my feelings about you and your marriage are personal and it’s more 36 to me that you realize how much I love you and how 37 I am of the amazing woman you have become.
My memory for details is terrible, 38 my memory for how 39 you were as a child is vivid. I loved tossing (轻扔) you 40 in the air in the pool in Marine, and reading 41 books on the floor of the Denver book store with you on my knees.
When I think of you as an adult, it is your 42 that has led you to your vegetarian lifestyle. It is your heart that helps you care for family and friends 43 . For these 44 I have selected three hearts that are this dad’s gift to his 45 to marry daughter.
One heart is a small golden box with a 46 of you and me together. It will 47 you that of the men in your life I loved you 48 and will always love you forever and ever.
The second heart is made of jade (玉) and has the Chinese character "Fu". Jade represents luck and "Fu" means 49 . Maria and I want your life to be filled with 50 .
The third heart is just pretty and represents your 51 , inside and 52 kind. You are a wonderful, loving 53 from God, a beautiful human being. So we are delighted that you are entering this exciting part of your life.
Finally, the wedding (婚姻) will be amazing. I can’t wait to see you walk down in your beautiful dress. And I can’t wait to dance with you in 54 . My hope is that the event and the whole weekend will bring 55 memories.
This from your devoted and proud...Dad
| 小题1: | | A．important | B．difficult | C．surprising | D．appropriate |
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| 小题2: | | A．pride | B．proud | C．afraid | D．aware |
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小题3: A. and B so C. but D. otherwise
| 小题4: | | A．troublesome | B．precious | C．little | D．hardly |
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| 小题5: | | A．hard | B．deep | C．high | D．carelessly |
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| 小题6: | | A．philosophy | B．scientific | C．maths | D．kids |
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| 小题7: | | A．mind | B．virtue | C．character | D．heart |
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| 小题8: | | A．in need | B．in short | C．in detail | D．in danger |
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| 小题9: | | A．purposes | B．people | C．reasons | D．occasions |
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| 小题10: | | A．never | B．ever | C．soon | D．fortunately |
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| 小题11: | | A．diary | B．picture | C．book | D．ring |
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| 小题12: | | A．inform | B．equip | C．remind | D．mind |
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| 小题13: | | A．first | B．last | C．more | D．least |
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| 小题14: | | A．wealth | B．power | C．beauty | D．happiness |
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| 小题16: | | A．behavior | B．shape | C．beauty | D．body |
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| 小题17: | | A．deep | B．furthest | C．out | D．top |
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| 小题18: | | A．human | B．gift | C．message | D．punishment |
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| 小题19: | | A．celebration | B．festival | C．holiday | D．agreement |
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| 小题20: | | A．short | B．lasting | C．old | D．strange |
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“I usually put my mobile phone in my bag, and I often feel like it is ringing when there actually is no phone call. Now I always want to keep it in my hand, being afraid that I might miss important calls or messages,” Miss Liu tells her doctor.
Miss Gu, a news worker, has to take her mobile phone with her all the time so as not to miss any calls from her office or readers. Gradually, she started to experience a great “panic” about her mobile phone. “Every night when I’m about to fall asleep, I often wake up with a start, feeling that my phone is ringing. Although I’m sure that I have turned it off, I still feel that it is ringing, clearly.”
The above phenomenon is what we call “mobile-phone acouasm (幻听)”. The mobile phone has now become a “new organ” in a white collar’s daily life, and “mobile-phone acouasm” has become a common phenomenon among office workers.
According to a report of China Youth Daily, “mobile-phone acouasm ” most likely results from people’s dependency on hi-tech products. It is associated with certain professions, such as salesmen, consultants and journalists. They use mobile phones almost continuously.
Constantly being in the “stand-by” mode, the strong psychological tension gives them acouasm. Meanwhile, a large number of this year’s graduates are joining the family of acouasm suffers due to the hard job-hunting experience.
“You know that the rings are not from your phone, but you always take it out and have a look. This is subconscious (潜意识) from your body sending you a signal, telling you that you must take a break to reduce your pressure,” Professor Sun Li from Huadong Normal University explains.
There are many ways to solve the problem. The professor says that the key is to deal with pressure from work. “This is just a kind of self-protection”; the most important thing is to find out the source of your pressure. And then take part in some activities that are not related to your work. You can do anything that can relax your body and mind.
小题1: According to the passage the phrase “mobile-phone acouasm” refers to .| A．people’s being addicted to mobile phones | | B．people’s feeling the unreal phone rings | | C．mobile phones’ going wrong frequently | | D．mobile phones’ disturbing people constantly |
小题2:How does “mobile-phone acouasm ” come about ? | A．Some mobile phones are in poor quality. | | B．Some people develop the dependency on mobile phones. | | C．Some people listen to the music on mobile phones too much. | | D．Something is wrong with some people’s hearing. |
小题3:What kind of people are more likely to suffer from “mobile-phone acouasm” ? | A．Those who use mobile phones too often. | | B．Those who like mobile phones very much. | | C．Those who lead a busy life. | | D．Those who lead a free life. |
小题4:What is the most important measure to deal with “mobile-phone acouasm ” ? | A．To buy a mobile phone of good quality. | | B．To turn off your mobile phone. | | C．To get rid of pressure from work. | | D．To have your ears examined regularly. |
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Too many people want to be their friends, but they don’t give friendship back. That is why some friendship doesn’t last long. To have a friend, you must learn to be one. You must learn to treat your friend the way you want your friend to treat you. Learning to be a good friend means learning three rules: be honest; be generous; be understanding.
Honesty is where a good friendship starts. Friends must be able to trust one another. If you do not tell the truth, people usually find out. If a friend finds out that you haven’t been honest, you may lose friend’s trust. Good friends always count on one another to speak and act honestly.
Generosity means sharing and sharing makes a friendship grow. You do not have to give your lunch money or your clothes. Naturally you will want to share your ideas and feeling. These can be very valuable to a friend. They tell your friend what is important to you. By sharing them, you help your friend know better.
Sooner or later everyone needs understanding and helping with a problem. Something may go wrong at school. Talking about the problem can make it easier to solve. Turning to a friend can be a first step in solving the problem. So to be a friend you must listen and understand. You must try to put yourself in your friend’s place so you can understand the problem better.
No two friendships are ever exactly alike. But all true friendships have three things in common. If you plan to keep your friends, you must practice honesty, generosity, and understanding.
小题1:Some friendships don’t last very long because ________.| A．there are too many people who want to make friends. | | B．some people receive friendship but don’t give friendship back. | | C．those who give others friendship receive friendship from others. | | D．they don’t know friendship is something serious. |
小题2:According to the passage honesty is ___________.| A．something countable | B．the base of friendship | | C．as important as money | D．more important than anything else |
小题3:Which of the following isn’t mentioned(提及) in the passage?| A．Always tell your friends the truth. | | B．Sharing your mind with your friends is of great value. | | C．Discussing your problems with your friend often helps to solve the problem. | | D．A friend who gives you his lunch money is a true friend. |
小题4:The best title of this passage is __________.| A．Honesty is the Best Policy | B．A Friend in Need is a Friend Indeed | | C．How to be Friend | D．Three Important Points in Life |
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Advantages and Disadvantages of Mobile Phones
Nowadays, nearly everyone has a mobile phone. In our daily lives we make phone calls to others, and we need to send messages to exchange information. Now, you can surf the Internet by using your mobile phone. I have to say that I enjoy using my phone, but I am worried at the same time: Is it healthy and safe to use?
Mobile phones have many advantages. Firstly, we keep in touch with people by using them. Because of our busy life, we have little time to meet friends and our beloved ones. Thanks to mobile phones, we can tell them how everything is going. When an emergency happens, we can call for help using our phones. It is convenient and important in our lives.
But every coin has two sides and it is the same with mobile phones. As people are used to making phone calls, they are spending less and less time with their family and friends. Phones give them more excuses to stay out of reach. Because of the convenience, the love and care between people has changed into a few words in a message or a phone call. For students, there are more chances to get distracted(分心的) from their lessons. When I was in middle school, I often looked out of the window to rest my eyes, but now I spend those moments on my phone.
In the end, I hope you can think about the advantages and the disadvantages, and use your mobile phone correctly. We humans created mobile phones, and we should keep them under control.
小题1:According to the second paragraph, we spend little time with friends because .| A．we have mobile phones | B．our lives are comfortable | | C．we are shy | D．we are always busy |
小题2:What does the underlined word “emergency” in the second paragraph probably mean?| A．A worrying and dangerous situation | | B．An expected event. | | C．An important thing. | | D．A funny and exciting moment |
小题3:Which of the following ways of expressing love and care is NOT mentioned in the passage?| A．Visiting each other. | B．Making phone calls | | C．Sending messages. | D．Writing letters. |
小题4:What’s the author’s purpose in writing this passage?| A．To tell us the disadvantages of using mobile phone. | | B．To advise us to use mobile phones correctly. | | C．To list all the advantages of using mobile phones. | | D．To explain why many people don’t use mobile phones. |
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Life in 2060
Let us suppose it is now about A.D. 2060. Let’s make believe(假设；虚构) it is about sixty years from now. Of course, things have changed and life is very different.
Voyages to the moon are being made every day. It is as easy to take a holiday on the moon today as it was for the people in 1960 to take a holiday in Europe. At a number of scenic spots on the moon, many hotels have been built. The hotels are air-conditioned, naturally. In order that everyone can enjoy the beautiful scenery on the moon, every room has at least one picture window. Everything imaginable is provided for entertainment(娱乐) of young and old.
What are people eating now? People are still eating food. They haven’t yet started to take on heir(继承) supply of energy directly as electrical current or as nuclear power. They may some day. But many foods now come in pill form, and the food that goes into the pill continues to come mainly from green plants.
Since there are several times as many people in the world today as there were a hundred years ago, most of our planet’s surface has to be filled. The deserts are irrigated with water and crops are no longer destroyed by pests. The harvest is always good.
Farming, of course, is very highly developed. Very few people have to work on the farm. It is possible to run the farm by just pushing a few buttons now and then.
People are now largely vegetarians(素食者). You see, as the number of people increases, the number of animals decreases. Therefore, the people have to be vegetarians and we are healthier both in our bodies and in our minds, and we know the causes and cure of disease and pain, and it is possible to get rid of diseases. No one has to be ill any more.
Such would be our life in 2060.
小题1:According to the passage, what will be on the moon in about A.D. 2060?
A. Many tourists. B. Many other animals. C. Many plants. D. A sea.
小题2:What will people eat then according to the passage?| A．Biscuits in pill form. | B．Foods in gas form. | | C．Foods in water form. | D．Foods in pill form. |
小题3:Why are people largely vegetarians in 2060?| A．Because they don’t eat meat . | | B．Because doctors advise them not to eat meat. | | C．Because the number of animals decreases. | | D．Because all the animals have died of diseases. |
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