阅读理解。 There are thousands of products of all colors and shapes in a supermarke
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| 阅读理解。 |
There are thousands of products of all colors and shapes in a supermarket,making you believe that they
are worth a try.How? Packaging (包装) is the silent but persuading salesman.
There on the shelves,each bottle,can,box,and jar has been carefully designed and measured to speak to
the inner self of the consumer (消费者), because he is buying not only a product but also his belief in life.
Scientists have studied consumer behavior recently and found that the look of the package has a great
effect on the "quality" of the product and on how well it sells,because "Consumers generally cannot tell
between a product and its package. Many products are packages and many packages are products",as
Louis Cheskin,the first social scientist studying consumers" feelings for packaging,noticed.
Colors are one of the best tools in packaging.Studies of eye movement have shown that colors draw
human attention quickly.Take V8 for example.For many years,the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body.And the word "green" today can keep
food prices going up.
Shapes are another attraction.Circles often suggest happiness and peacefulness,because these shapes are pleasing to both the eye and the heart.That"s why the round yellow M signs of McDonald"s are inviting to
both young and old.
This new consumer response (反应) to the colors and shapes of packages reminds producers and
sellers that people buy to satisfy both body and soul. |
| 1.According to the passage, ________ seems to be able to persuade a consumer to buy the product. |
A．the pleasing color of the package
B．the special taste of the product
C．the strange shape of the package
D．the belief in the product |
| 2.If a package or a product is round in shape,it can ________. |
A．bring excitement to the consumers
B．attract the consumers" attention
C．catch the eye movement of the consumers
D．produce a happy and peaceful feeling |
3."And the word "green" today can keep food prices going up." This sentence suggests that consumers
today are ________. |
A．starting to notice the importance of new food
B．enjoying the beauty of nature more than before
C．beginning to like green vegetables
D．paying more attention to their health |
| 4.It can be inferred from the passage that V8 is a kind of ________. |
A．vegetable dish
B．healthy juice
C．iced drink
D．red vegetable |
答案
| 1-4.ADDB |
举一反三
阅读理解
In December, 2010, many American newspapers publish a list of the best books of the year.
Freedom by Jonathan Franzen is one of the most repeatedly praised books on this year"s list of
favorites. It tells about the ups and downs of the Berglund family over many years. Mr. Franzen fills
the book with sharp observations about American politics, culture and society.
Jennifer Egan"s book A Visit from the Goon Squad takes place in 13 chapters over 40 years.
The story moves back and forth in time, from different viewpoints. One main character is former rock
musician Bennie Salazar who works for a record company. The other main character is a troubled
young woman named Sasha who works for Bennie. The reader learns about their pasts and those of
their friends.
The main character in The Imperfectionists by Tom Rachman is a failing English Language
newspaper published in Rome, Italy. Each chapter of the book tells about a reporter or editor working
for this paper. Their stories are filled with intelligence and great personality.
Two of the most popular nonfiction books of 2010 were about rock and roll stars. Just Kids is by
rock singer Patti Smith. It tells about her friendship with the artist Robert Mapplethorpe in the 1960s
and 1970s before they became famous. Life is the autobiography of Rolling Stones guitarist Keith
Richards. It is an honest and exciting look at the development of rock and roll and the wild times this
famous band has experienced.
Unbroken by Laura Hillenbrand tells about a man named Louis Zamperini. She tells about his
extraordinary survival story after his plane crashed into the Pacific Ocean during Would War Two.
Stacy Schiff has received great praise for her book Cleopatra: A Life. It tells about one of the most
misrepresented and famous women in his story, Cleopatra. She ruled ancient Egypt about 2,000 years
ago.One critic said Ms. Schiff has brought Cleopatra to life again by unearthing her story from centuries
of lies. |
| 1. How many books are mentioned in the passage? |
A. 5.
B. 6.
C. 7.
D. 8. |
| 2. The following books are related to music EXCEPT________. |
A. A Visit from the Goon Squad
B. The Imperfectionists
C. Just Kids
D. Life |
| 3. If your major is the history of ancient Africa, you may pay attention to ________. |
A. Freedom by Jonathan Franzen
B. Unbroken by Laura Hillenbrand
C. Cleopatra: A Life by Stacy Schiff
D. The Imperfectionists by Tom Rachman |
| 阅读理解。 |
Everybody in this world is different from one another.But do you know that understanding differences
can help you better manage your money?
As we grow up, we gradually develop a set of our own values or beliefs. These are influenced by
society,our family,the education we receive and so on. Once this value system is set up,it"s not easy to
change later in life.
Financial experts say that everyone also has their own belief of how to manage their finances.This is
part of our value system and it has a great impact on the way we look after our money.
According to our different values,experts put us in three categories.They are:the ant,the cricket and the
snail.
The ant-works first
Just like ants who work heart and soul in summer in order to store food for winter,these people don"t
care about enjoying the moment.They work very hard and save money they earn so that they can enjoy life
when they get old and retire. The ant loves to save but they could make more out of their money if they
were willing to invest in some funds and stocks with low risk.
The cricket-fun first
The cricket wants to enjoy everything now and doesn"t think too much about the future. They even
borrow money when they really want something.Many young people now belong to this group.These
people have little savings.When they get old,they might have problems.They should learn to save and buy
insurance.
The snail-lives under pressure
The snail refers to people who make life difficult for themselves.They take big long－term loans from
the bank in order to buy things such as luxury houses.They are happy to take big loans even though they
are not sure whether they can afford it. This can cause problems in the future. They should plan more
carefully. |
| 1．People with the character of the snail would like to __________. |
A．enjoy life at the moment without thinking much about the future
B．put work before everything else
C．live a luxury life at all costs
D．take the risk of investing a large sum of money |
| 2．Our beliefs and values are affected by the following except __________. |
A．society
B．our family
C．education
D．money |
| 3．This passage mainly talks about __________. |
A．the spending nature of people
B．the relation between man and insects
C．the insects in nature
D．the problems with dealing with money |
| 4．Which of the following has the character that the author prefers? |
A．The ant.
B．The cricket.
C．The snail.
D．None of the above. |
| 阅读理解。 |
It is a hot summer day,and you feel thirsty.A friend gives you a glass of cold lemonade.How do you feel
when you see the glass?Will you describe your feeling as happiness or as pleasure?I believe you will say it
is a feeling of pleasure. There is a connection between these two kinds of feelings, and sometimes one
causes the other,but they are not the same.Pleasure is more dependent on the five senses while happiness
is independent of them.
When you are happy,little unpleasant events usually do not disturb you.When you are unhappy,you feel
as if everything is against you.You may compensate_for it by eating chocolate and sweets because this give
s you pleasure,yet you stay unhappy.A person may smoke cigarettes because it gives him pleasure,yet this
does not make him happier,especially if he knows the fact that it is not good for his health.
The physical world is always in a changing state.At each moment a new thing is being created,changed,
transformed and then destroyed.This is the normal state of things and no one can change it.If we stay still in a certain state,we are sure to experience unhappiness sooner or later.On the other hand,if we adjust to the
environment,nothing can influence our moods.Then outer events have nothing to do with our inner joy of
mind.
The room of the mind is filled with worry or fear.If you are free of thinking about them,the room has
been emptied,and then you will see what is happening and experience it.When your mind stays quiet,you
will see that happiness comes from the inside. |
| 1．What does the underlined phrase "compensate for" in Paragraph 2 most probably mean? |
A．to make a suitable payment for
B．to let out your anger for
C．to provide with a balancing effect for
D．to solve the problems for |
| 2．According to the passage,in which of the following situations can you feel happy? |
A．A friend gives you a glass of cold lemonade when you feel thirsty.
B．You eat chocolate and sweets when you feel as if everything is against you.
C．Smoke cigarettes even though you know the fact that it is not good for your health.
D．You are free from worry or fear when your mind stays quiet. |
| 3．We can learn from the passage__________. |
A．happiness is more dependent on the five senses
B．pleasure sometimes arouses happiness
C．you feel happy when nothing around you changes in a certain state
D．you feel unhappy because you have to adjust to the environment |
| 4．Which can be the best title for the passage? |
A．Pleasure Leads to Happiness
B．Happiness Changes Us
C．Happiness Is Within Us
D．Stay a Quiet Mind |
| 完形填空 |
When your kids were six or seven, you sent them to school. Did you ever wonder what goes
through a teacher"s__1__as he or she tries to teach your kids? Did you ever wonder what the teacher
__2__from you, the parents?
Parents can be__3__or suspicious. They can be of great help to the teacher__4__be in need of
help themselves. Some teachers think parents are too__5__on their children.Here is__6__one teacher
puts it.
"I usually have the__7__of parents coming in and__8__me how much they care about the kids"
education and how they really__9__their kids. They tell me they stand and__10__ them closely when
they do their homework. Sometimes they__11__offer help with the kids" lessons as if they were
teachers. They check their schoolwork, and are too sensitive to__12__. They blame the kids on
everything having to do__13__school. When a parent asks me how his or her kid is getting on in my
class, my answer usually is "Well, you know, he is__14__a good kid. He is fine in my class. Maybe
you don"t have to be so__15__with your kid.""
Teachers want parents to know that they are professionals at__16__with children. They have
__17__many children and even parents. Because of this, teachers can be__18__at educating children.
Teachers are__19__that parents want their children to do well, but they know more about what
children should be able to do at different ages and__20__. |
( )1. A. heart
( )2. A. reflects
( )3. A. effective
( )4. A. but
( )5. A. hard
( )6. A. where
( )7. A. problems
( )8. A. advising
( )9. A. help with
( )10. A. connect
( )11. A. even
( )12. A. marks
( )13. A. at
( )14. A. nearly
( )15. A. satisfied
( )16. A. working
( )17. A. fed
( )18. A. pleased
( )19. A. content
( )20. A. stages | B. mind
B. results
B. attentive
B. or
B. keen
B. how
B. contracts
B. examining
B. deal with
B. guide
B. already
B. efforts
B. beyond
B. really
B. careful
B. playing
B. observed
B. worried
B. doubtful
B. classes | C. soul
C. benefits
C. supportive
C. thus
C. dependent
C. when
C. accidents
C. telling
C. make up
C. watch
C. still
C. pains
C. in
C. seldom
C. strict
C. staying
C. attended
C. disappointed
C. aware
C. schools | D. spirit
D. expects
D. positive
D. as
D. crazy
D. why
D. agreements
D. instructing
D. give up
D. inspire
D. merely
D. words
D. with
D. hardly
D. cautious
D. joking
D. greeted
D. experienced
D. suspicious
D. projects | | 阅读理解 | Have you played it? It"s a game for a person or for a carload.
Someone begins, "I"m grateful to God for. . . " And he or she shares something. Then the next
person gives gratitude for something. This goes on for 5 minutes or more until you reach your
destination. There"s no loser. Everyone feels happy after expressing gratitude. And sometimes you
discover amazing things.
My 5-year-old granddaughter and I played the gratitude game when she visited us. I found out she
was grateful to her friend Josh. . . and "the other Josh". She was grateful to go swimming at the pool.
She was grateful to have a daddy who played with her and to a nice mommy.
She would begin the gratitude games as soon as we settled into the car to drive somewhere. Playing
it with her, I tried to be honest and not just say something fast. I really stopped to think. What was I
grateful for at the moment? That our country was not at war. That we had plenty to eat. Playing the
game made me more aware of the good things in my life.
A friend of mine was having a tough time seeing that there wasn"t any good in his life. I suggested to
my friend that he take a few minutes before going to bed and write down all the good things he could
think of that happened during the day.
Later he told me what happened. He couldn"t think of anything good. But he persisted until he was
able to write a few things down.
The next morning he decided to look for signs of good during the day. He sat down on his front
steps. A robin(知更鸟)landed on the grass. In his words, it began"doing a little dance", preening
(整理羽毛)and cleaning itself. He watched the entire show. It was delightful. He realized that if he
hadn"t been really looking for good, he would never have noticed the robin and would have missed what
to him was a remarkable display.
That evening he filled several pages with recordings of good that had happened during the day and
things he was grateful for. Gratitude had made a huge difference! | | 1. The purpose of the gratitude game is to __________. | A. let people share their gratitude to God
B. discover amazing things in life
C. make people realize the good things around them
D. practice people"s skill of expressing themselves | | 2. From the description by the writer, we can know that her granddaughter __________. | A. spoke much faster than the writer
B. enjoyed the gratitude game
C. finished the game within five minutes
D. doubted her honesty | | 3. What was the problem with the writer"s friend? | A. He saw nothing worth his appreciation.
B. He had lost his purpose of life.
C. He had trouble remembering what had happened during the day.
D. He found it hard to play the game. | | 4. The story of the writer"s friend tells us that __________. | A. life is meaningless to a person who doesn"t know how to give gratitude
B. one can always find relief in nature when he is in depression
C. gratitude plays an important role in changing a person"s character
D. it"s not difficult to find good things in life if one starts looking for them | 最新试题
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